Matilda is a product concieved by NS Professional as a way to aid care workers, teachers, social workers, and anyone who works around children, to identify abuse following the Baby P case.
It is a system to aid early intervention and to help the care workers interact with the victims to identify the core issues and address them quickly and effectively.
NS Professionals approached us with little more than a name, the idea of using an elephant, and a load of research material.
From this, we created the Matilda brand and logo, designed and built the website, designed the product set (the manuals, the box, etc.) and exhibition stands.
The result it that Matilda has now been adopted by the NHS, and NS Professionals are working with a major software hour to develop an online version of Matilda.