The Mia & Max food diary was the invention of an expert in children’s nutrition, and wanted to create a product that could be purchased as a present by parents or grandparents for a child. The vision was to create something that got the child’s “buy-in” by using stickers and rewards.
From a simple idea, we created the brand, designed and developed the product (the calendar and associated items), and then built this simple website allowing people to purchase the product online.
