Thames Valley Landscapes

A long-term marketing partnership that delivers top rankings in organic local search results and a visually stunning, lead generating website.

After using Immedia to carry out our SEO and various marketing campaigns over the last few years, they were our only choice to help redevelop our website

Mark PatemanDirector, Thames Valley Landscapes

THE CHALLENGE

Thames Valley Landscapes approached us when looking for a local digital marketing agency to help drive their search engine optimisation efforts forwards.

Although they were already ranking well for local searches, they wanted to increase their geographic reach into neighbouring areas to find a new tranche of domestic customers.

TARGETING LOCAL MARKETS

Starting with a review of their website, we carried out technical improvements known to enhance rankings. Then added local markers to help search engines better understand the areas they wished to cover.  Before moving on to a programme of regular content creation, to populate the website with blogs and landing pages optimised for high intent search phrases.

Off-site optimisation focused on bringing local business citations up to date, including optimisation of their Google My Business listing. Link building opportunities were actively sought from high authority sites, relevant to their area of business. Performance is reviewed every month and activity modified to incorporate changes in SEO best practice and their market place.

The local SEO campaign continues to bring sustained growth in highly targeted organic visitors to the Thames Valley Landscapes.

A NEW WEBSITE THAT WINS NEW BUSINESS

Off the back of the success of our campaign, Thames Valley Landscapes sought our help in reinvigorating their website. They wanted it to act as a showcase of their work and highlight the quality of their workmanship. It also needed to resonate with both residential and commercial customers and provide clear user journeys for each. Equally important was ensuring that previous SEO gains made were not lost when the site switched from old to new.

Our designs incorporated beautiful new photography of the gardens Thames Valley Landscapes had created and cared for.  We used these to help lead visitors through carefully planned customers journeys towards the information best suited to their needs, and specific calls to action.  Careful planning and meticulous attention to every detail saw a successful site migration with minimal impact on SEO rankings.

We were striving for a website that was far more professional aesthetically and easier to navigate for our different customer base. They listened to our brief and took on board exactly what we wanted. Further more, their expertise gave us assurance that their suggestions for improvements and alterations were quantified.

Mark PatemanDirector, Thames Valley Landscapes

AN ONGOING RELATIONSHIP

In addition to delivering a new website and on-going SEO work, we continue to work closely with Thames Valley Landscapes to produce branded print marketing material to increase their order win ratios even further.

RESULTS THAT DELIVERED BUSINESS GROWTH

Over the past 7 years working with Thames Valley Landscapes, we have seen their business grow steadily to the point where they are now one of the largest and well respected landscaping and garden maintenance companies in the area. Regularly winning high profile contracts with local clients that fit their target customer profiles.

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Work with us

We are extremely happy with our new website and feel it really reflects where we stand in our market. Immedia are a team working to excellent standards and respond very quickly to any requests we have. All members of the team are professional, proactive and easy to deal with and we would happily recommended to other like minded modern businesses.

Mark PatemanDirector, Thames Valley Landscapes