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Thames Valley Landscapes
A digital partnership that delivers top rankings in organic local search results, with a visually stunning website that generates leads.
After using Immedia to carry out our SEO and various marketing campaigns over the last few years, they were our only choice to help redevelop our website
Thames Valley Landscapes approached us when looking for a local digital marketing agency to help drive their search engine optimisation efforts forwards.
Although they were already ranking well for local searches, they wanted to increase their geographic reach into neighbouring areas to find a new tranche of domestic customers.
TARGETING LOCAL MARKETS
Starting with a review of their website, we carried out technical improvements known to enhance rankings. Then added local markers to help search engines better understand the areas they wished to cover. Before moving on to a programme of regular content creation, to populate the website with blogs and landing pages optimised for high intent search phrases.
Off-site optimisation focused on bringing local business citations up to date, including optimisation of their Google My Business listing. Link building opportunities were actively sought from high authority sites, relevant to their area of business. Performance is reviewed every month and activity modified to incorporate changes in SEO best practice and their market place.
The local SEO campaign continues to bring sustained growth in highly targeted organic visitors to the Thames Valley Landscapes.
A NEW WEBSITE THAT WINS NEW BUSINESS
Happy with the results of our campaign, Thames Valley Landscapes asked for our help in bringing a professional new feel to their website, whilst showcasing their work and highlighting the quality of their workmanship. It also needed to appeal to both their residential and commercial customers and provide clear user journeys for each. Equally important was ensuring that SEO gains made were not lost when the site switched from old to new.
At the heart of the new design was beautiful new photography of gardens Thames Valley Landscapes had created and cared for. These images were used to help lead visitors through carefully planned customers journeys towards the information best suited to their needs. Careful planning and meticulous attention to every detail saw a successful site migration with minimal impact on rankings.
We were striving for a website that was far more professional aesthetically and easier to navigate for our different customer base. They listened to our brief and took on board exactly what we wanted. Further more, their expertise gave us assurance that their suggestions for improvements and alterations were quantified.
AN ONGOING RELATIONSHIP
Our partnership with Thames Valley Landscapes did not end there. In addition to delivering a new website and on-going SEO work, we continue to work closely with them to produce branded print marketing material to increase their order win ratios even further.
RESULTS THAT DELIVERED BUSINESS GROWTH
Over the past 4 years working with Thames Valley Landscapes, we have seen their business grow steadily to the point where they are now one of the largest and well respected landscaping and garden maintenance companies in the area. Regularly winning high profile contracts with local clients that fit their target customer profiles.
Improve your digital offering and increase the volume and quality of your enquiries.
We are extremely happy with our new website and feel it really reflects where we stand in our market. Immedia are a team working to excellent standards and respond very quickly to any requests we have. All members of the team are professional, proactive and easy to deal with and we would happily recommended to other like minded modern businesses.