Pay Per Click (PPC) Management
PPC generates twice the amount of visitors that SEO does and converts 50% more*. Want to make sure you’re seeing these conversions?
Get in touch for a free
PPC review
Contact Sara
to find out how
Running a PPC campaign and would like to reduce your cost per click? We would love to conduct a free PPC audit.
BOOSTING ONLINE SALES
We were asked by Daniel Stores to boost their online sales. As Windsor’s oldest department store, they wanted to replicate their successful instore sales, online.
After researching the market and reviewing existing Google Ads data, we proposed a plan and budget which was quickly accepted. As an e-commerce store, we created Google Shopping campaigns that would also run alongside Google Search campaigns that would help boost their online sales. Within a week of the campaigns going live, online transactions increased by 35%.
ONLINE SALES INCREASED BY 208%
Since working with Daniel Stores, online sales have increased by 208%.
CONVERSION RATE INCREASED BY 5.31%
Despite the reduced spend compared to 2021, we managed to increase the conversion rate.
“Immedia Creative are a strategic marketing extension of our team. We are very grateful for the ongoing support with Google Ads. A big thank you to Sara and Chris!”
NATASHA DANIEL
Our Google certified team
As Google Partners we stay on top of the ever changing world of pay per click so you don’t have to. Our Windsor-based team of PPC professionals, sit exams every year to stay in-line with best practice, and work closely with Google to get you the best visibility and the most out of every click.
Chris Brown
Adwords Search Certifications
Fundamentals &
Search Advertising
Sara Maltempi
Adwords Search Certifications
Fundamentals, Mobile &
Shopping Ads
A process of continuous improvement
Our PPC management process of on-going review and development allows us to optimise your PPC campaigns by making incremental changes that add up to big improvements over time.
1. Set Goals
In our kick start meeting we discuss your campaign goals, identify your target audience and set budget and timescales.
2. Research & Strategy
Then we start to crunch data and conduct research into your business, your industry, your competitors and customers.
3. Keyword Selection
Depending on ad type, we build extensive keyword lists or target demographic data sets, focusing on the types of customers you want.
4. Ad Creation
Our carefully crafted ads ensure your keywords and landing page link so that your site receives the best traffic, with the highest chance of conversion at the lowest cost per click.
5. Ongoing Optimisation
We continuously analyse the data to see which changes to your campaign make the biggest impact. We also keep an eye on spend, and make changes to optimise costs and traffic levels.
6. Analysis & Reporting
You have constant access to real-time reports, as well as our team, so that you have complete visibility on your campaign’s performance.
Want your PPC to generate more leads and sales?
References
- * Source: Powertraffick.com
