This particular project involved designing and building a new website in order to bring specific improvements to customer engagement and conversion levels.

Prior to commencing the website design and build, we carried-out extensive research on the visitor profiles for the site.  We created a number of client personas, and carried-out research on each visitor type to identify their browsing preferences and behaviour.

We also carried-out research into website accessibility for ageing, disabled, and less-abled people, and incorporated all of our findings into this new website.